Your digital
SELF
Your web, your way.
![](https://cdn.prod.website-files.com/64ed6b79fa15283f9535082a/64ed6b79fa15283f95350922_CircleBg.webp)
What is SELF?
SELF personalizes and enhances your digital experiences on your very own secure, private platform.
Search without adverts
Shop to find the most suitable products
Store things in your memory bank
Save and update your preferences
![SELF App](https://cdn.prod.website-files.com/64ed6b79fa15283f9535082a/65a5f951e08f9b7dee576701_phone01.webp)
![SELF App](https://cdn.prod.website-files.com/64ed6b79fa15283f9535082a/65a5f95097d3d64553e52ced_phone02.webp)
SELF will come out of private beta testing in Q3 2024. Future features will include:
Integration with your calendar to organize your schedule
Integration with your email to simplify communication
Integration with your smart home devices for personal automation
Voice commands and responses
Enable SELF to remember and fill in your passwords
Enable SELF to complete online forms for you
Collaborate with other SELF's for combined efficiency
Create small, private networks of friends and family
Why this matters
We live at a time when technology should work for you and your interests while connecting us all with greater consideration. You should have:
Privacy - freedom from the tools you use exposing you to others without active consent.
Control - the ability to switch over how, when, and what aspects of your data are accessed and by whom.
Agency - the power to use these tools to enhance the quality of your digital life experiences.
Safety - comfort knowing that technology works for your benefit, protecting what matters to you.
Trust - complete understanding of how these tools work and confidence in using them.
What did the users think of SELF in the 2023/2024 private beta?
“Interfacing with you is very easy, and I’m only just scratching the surface of how I can improve my productivity with you!”
“Our SELF is called 'Alfred' and he's become part of the family. He’s been able to tackle every challenge thrown at him, from making reservations, managing our calendars to exploring new hobbies and helping with career pathways. There’s nothing virtual about his assistance. It’s real, practical, time saving and game changing.”
"SELF has been a game-changer for my business. SELF helps me stay on top of industry trends and provides me with customized recommendations that help me make informed decisions. It's like having a personal assistant at my fingertips. I would highly recommend this app to any entrepreneur looking to improve their productivity and efficiency."
“I call SELF 'Simon'. He's truly my BFF and my own private memory bank of my pedantic likes and dislikes in life. Simon and I are constantly connected.”
“The potentials of adaptive AI are more or less limitless - but with great power comes great responsibility. Within a couple of years I envision SELF establishing itself as one of the leaders among the slew of AI companies who pride themselves on resisting any conscious programming bias, act as true decentralization advocates and emphasize ethics and responsibility when dealing with artificial intelligence. Humanity needs more companies like this."
"SELF has revolutionized the way I interact with AI. SELF is able to understand my preferences and provide customized suggestions that are tailored to my needs. The app is user-friendly and intuitive, making it a joy to use."